Delegates at DHL’s Technology conference held in Cape Town on May 7, learnt about African consumers’ preferences, such as paying retailers via mobile phone rather than cash and an increasing appetite for well-priced mobile devices, fuelled by a rapidly growing middle class. Discussions were also held around Africa’s potential for becoming a manufacturing destination for technology goods.
Experts predict continued strong growth in the technology sector across Africa, with savvy entrepreneurs such as Shagaya and Oviosu leading the way in e-commerce and mobile payments, and technology segments such as mobile phones still growing at a rapid pace.
It is predicted that internet usage on mobile phones will increase 20-fold in the next five years in Africa, which is double the rate of growth in the rest of the world.
Rob Siegers, President, Global Technology Sector, DHL said: “We currently see two distinct trends: the advance of new technologies, such as the Internet of Things, big data, cloud computing and others which are changing business models as technology companies are looking to enhance their products by building services around them – and an increasing focus on tapping into growth in emerging nations. While growth is slowing in some of the traditional markets, emerging nations are gaining importance for technology companies, and Africa is of particular interest to many of our customers.”
The conference is DHL’s 5th annual Global Technology conference that was held in Dubai. The event featured a number of key sessions on doing business in Africa. The conference hosted some 300 delegates, including many from leading global technology companies, for a three-day program of plenary sessions and workshops.
Source: SA the Good News